Born during unparalleled times, SLOAN is a core collection of wardrobe essentials, grounded in the power of femininity and statement simplicity. Designed to hold you in all of your power, the brand philosophy posits openness and authenticity as the ultimate pillars of creative pursuit. Emerging from my deep love for art and design, and inspired by the endless strength and courage of the women around me, SLOAN reimagines the norms of the industry. After a decade, it is my synthesis of a space rooted in responsible standards across craftsmanship, fashion and the tie that binds—soulful and dynamic human connection. It is a space to celebrate one another and ourselves.
SLOAN is alive thanks to a community of skilled artisans empowered to work remotely, securing their place as thriving members of the vibrant workforce and economy they so fiercely co-create. My deep belief that fashion can and should feed the soul is delivered through the conscious manufacturing of fewer, better, timeless pieces that can carry you from day to night, any season, with pride and grace.
As a designer, human and dreamer, I am conscious that I am ever-evolving. My uplifting relationship with the art of dressmaking, and my desire to share it with you remains my most sincere creative pursuit yet. Thank you for joining me on this journey.
- Julia SLOAN